At a Glance · AI-generated

"Coven Academy" premiered on Freeform and Disney+ during the final week of September, launching with a significant promotional push that included media events in New York City and Los Angeles. The series, which explores themes of found family, dark magic, and witchcraft through a modern lens, received positive reviews from critics who praised its magical yet darker tone. The show's creator discussed character backstories and thematic elements including the use of dark magic as an addiction metaphor, while Disney made the first episode available for free on YouTube to drive viewership.